Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

5 Situations That Prompt Patients to Engage in Social Health

February 22, 2022

Explore five different situations throughout the patient journey that prompt patients to engage with social health and online health communities.

The Year of Reconnection: Shared Experiences Drive Connection through Social Health

February 9, 2022

Health Union president and COO, Lauren Lawhon, explores the progress made throughout 2021 for patients in online communities and the healthcare industry.

What Healthcare Marketers Should Know About Connecting With Women

November 22, 2021

It's vital that healthcare marketers connect with women. Women make up 50.8% of the US population and make 80% of the healthcare decisions.

5 Unique Terms Patients Use to Describe Health Experiences

October 5, 2021

Here are five (of many) unique terms used by people with chronic conditions to increase understanding about what they represent to patients.

Atopic Dermatitis Patient-Reported Data | 2020

June 29, 2020

Only five percent of people living with atopic dermatitis say they know all of their triggers, according to new Health Union survey data from its community.

Macular Degeneration Patient-Reported Data | 2020

June 26, 2020

Just 45% of people living with macular degeneration feel controlled on their current treatment plan, according to Health Union survey data.

White Paper: COVID-19 and Chronic Health Conditions

June 24, 2020

To develop and deliver patient-centered solutions now, it’s crucial to monitor the lifecycle of patient attitudes and behaviors in this global pandemic.

Prostate Cancer Patient-Reported Data | 2020

June 22, 2020

58% of people with prostate cancer experienced emotional or mental health changes since their diagnosis, according to Health Union survey data.

Healthcare Industry Thought Leadership

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