For patient and caregiver insights, there is no comparison. Health Union Insights harnesses the power of our condition-specific online health communities and continuous immersion in the patient experience to deliver smarter insights and implications–so you can spend your time developing strategies that will have a measurable impact.
“Meeting people where they are” is what we specialize in, with extensive experience understanding the unique perspectives of patients and leveraging that knowledge to amplify the patient voice and deliver high quality insights
We have a deep focus on a person’s entire journey and healthcare ecosystem, including market research with caregivers, physicians, and ancillary providers to best understand the complexities of navigating the healthcare system and managing difficult health conditions
Our team is made of tenured researchers paired with commercial and public health experts steeped in pharma market research, consumer experience, and commercial strategy
Health Union boasts an unmatched ability to recruit research naïve, difficult-to-find patients and consumers for a wide range of research types, including patient advisory boards, patient journey mapping, concept and message testing, ATU research, and more
Partnering with us grants access to a broad base of knowledge, facts, and data gleaned from our growing portfolio of open online communities and syndicated research
Our syndicated research quantifies the true impact of these conditions from a patient perspective – going beyond basic demographics and symptoms to establish a deep understanding of the patient experience. Syndicated research offerings include our large-scale In America survey to help understand quality of life impact, information-seeking behaviors, and treatment awareness and experience, condition-specific Patient Experience surveys that focus on disease burden and treatment experience, as well as topical “cross-condition” surveys that focus on issues related to managing chronic or complex health conditions.
In addition to our syndicated research, Health Union’s primary research services further connect these patients with companies that want to hear from them.
Recommended methodology is customized to meet research objectives, with Health Union researchers experienced in a range of methodologies:
Patient Journey for Innovative Cancer Treatment
Co Pay Sensitivity
