Health Union Consumer Health Data Privacy Notice
Last Updated December 31, 2025 and Effective January 30, 2026
Introduction and Scope.
This Consumer Health Data Privacy Notice (“Notice”) supplements the information contained in Health Union’s Privacy Notice available at https://health-union.com/privacy-notice and describes the types of Consumer Health Data we collect about you through our Sites and Services, how we use that information, who we disclose it to, and certain rights and options you have regarding your Consumer Health Data. Please read this Notice carefully before using our Services so you understand our practices and how to exercise your privacy choices.
This Notice is provided pursuant to the Washington My Health My Data Act (RCW 19.373.005 to 19.373.900) and similar U.S. laws. The laws of your state or country of residence may not regulate our handling of your Consumer Health Data. As such, you may or may not be entitled to exercise or receive the rights and information described herein.
Capitalized or defined terms not explicitly defined in this Notice shall have the meanings ascribed to them in our Terms of Use and Health Union’s Privacy Notice available at https://health-union.com/privacy-notice.
Consumer Health Data We Collect.
“Consumer Health Data” is any Personal Information that is linked or reasonably linkable to a “consumer” (as that term is defined in applicable laws, but often meaning a resident of the state to which the law pertains) and that identifies the consumer’s past, present, or future physical or mental health status.
We collect the following categories of Consumer Health Data:
- Individual health conditions, treatments, diseases, or diagnoses, such as the interest in or viewing of certain articles that relate to or are used in connection with the treatment of a specific health condition.
- Social, psychological, behavioral, and medical interventions, such as the interest in or receipt of certain preventative medications or health products.
- Diagnoses or diagnostic testing, treatment, or medication, such as interest in or purchase of specific medications or diagnostic tests, or search queries regarding specific diagnoses or treatments.
- Receipt of health-related surgeries and procedures or post-surgery or procedure care, such as participating in forums to discuss operations and post-operative activities.
- Gender-affirming care information, such as the interest in and review of articles that relate to or are used in connection with such care.
- Reproductive or sexual health information, such as an interest in reproductive or sexual health medications or products, including contraceptives.
- Data that identifies a consumer seeking health care services, such as search queries to find or locate a medical doctor, or concerning medical conditions or other health-related topics.
- Other identifiable information that would constitute an information type described above, but is derived or extrapolated from non-health data.
How we Collect Consumer Health Data.
As described further in the Personal Information We Collect and Receive About You section of the Privacy Notice, we collect Personal Information (which may include Consumer Health Data) directly when you choose to provide it to us, from your interactions with our products and services, from third parties, and from publicly available sources.
How We Use Consumer Health Data.
We collect Consumer Health Data for the purposes of making our Sites and Services available to you. In some cases, collection, sharing, or use is necessary to provide the product or service you requested.
Health Union also collects and uses the above categories of Consumer Health Data for the purposes of:
- Improving our Sites and Services, including tailoring our online health communities to present relevant information to you.
- Understanding and analyzing how users interact with our Sites, including analyzing traffic and usage metrics, and how users search for, choose, and interact with various pages or features.
- Marketing our content, Sites and Services to current, former, and potential users.
- Preventing and detecting fraud, financial crime, hacking activities, security breaches, and other unlawful activities in connection with our websites and mobile applications and our services.
- Protecting Health Union and/or its parent companies, affiliates, subsidiaries, retail partners, the general public, including investigating possible fraud, theft, violations of our terms, misuses of our websites or mobile applications and/or attempts to harm Health Union and/or its parent companies, affiliates, subsidiaries, organizational partners, or any individual.
How We Share Your Consumer Health Data.
As necessary for the purposes described above, we share consumer health data with the following categories of third parties:
- As permitted by applicable law, and with your consent (to the extent required), marketing and advertising vendors, such as those that supply the pixels, cookies, tags or other tracking technologies used on our Sites to collect real-time event and other usage data from and about our users for their own purposes (including to engage in advertising on behalf of themselves or others).
- As permitted by applicable law, and with your consent (to the extent required), our affiliates, subsidiaries, or related entities for advertising and marketing purposes.
- Parties to a corporate transaction or proceeding, such as in the event of a merger, financing, acquisition, bankruptcy, dissolution, or a transfer, divestiture, or sale of all or a portion of our business or assets of which Consumer Health Data is among the assets being disclosed or transferred.
How You Can Exercise Your Rights.
Subject to certain exceptions, the laws of your state of residence may afford you the right to:
- Confirm whether we are collecting, sharing, or selling your Consumer Health Data, and to access such data, including a list of all third parties and affiliates with whom we have shared or sold the Consumer Health Data.
- Withdraw your consent from the collection or sharing of your Consumer Health Data.
- Delete your Consumer Health Data.
- Where the collection or use of your Consumer Health Data is necessary for us to provide a product or service you have requested from us, we may collect and use your Consumer Health Data without your consent. If we collect or use your Consumer Health Data for other purposes, however, we will obtain your consent for such processing, where the law requires us to do so. Where consent is the basis for processing your Consumer Health Data and where law permits, you have the right to withdraw your consent to such processing.
Exercising Your Rights.
To exercise the rights described above, submit a Privacy Rights Request Form.
Or, contact us at:
Email: privacy@health-union.com
Mail: Health Union, LLC
Attn: Data Privacy Officer
1218 Chestnut Street, 3rd Floor
Philadelphia, PA 19107
Cookies and Tracking Technologies.
For Consumer Health Data collected from you through our use of automatic Tracking Technologies, if enabled for the jurisdiction from which you are accessing our Sites or Services, you can withdraw your consent to processing for certain purposes by configuring your cookie settings through the Cookie Preference Center below:
Your actions apply only to the browser or device you use to interact with our website or mobile application, not to other devices or browsers. If you clear your cookies or change your preferences on a particular browser or device, or use another browser or device to interact with our websites and mobile applications, you may need to withdraw consent using these tools again.
Consumer Health Data Privacy Rights and Request Process.
Once we receive your request, we may ask you to provide additional information for authentication purposes. If we are unable to authenticate you or your request using commercially reasonable efforts, we may deny your request.
If your request to exercise a right that you have under applicable laws is denied, you may appeal that decision by contacting us at privacy@health-union.com. If your appeal is unsuccessful, you can raise a concern or lodge a complaint with the Washington State Attorney General at www.atg.wa.gov/file-complaint, the Nevada State Attorney General at https://ag.nv.gov/Complaints/CSU_Complaints___FAQ/, or other regulatory authority as applicable.
Contact Information.
For questions about this Consumer Health Notice or to exercise your Consumer Health Data rights:
Health Union, LLC
Attn: Data Privacy Officer
1218 Chestnut Street, 3rd Floor
Philadelphia, PA 19107
Email: privacy@health-union.com
Changes to this Notice.
Health Union will update this Notice periodically to reflect changes to our privacy practices. Any changes are effective as of the “Last Updated” date above.
