
Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.


Healthcare Paid Search: Craft A Winning Strategy that Drives Conversions

The Role of HCPs in the Patient Journey

Top 20 Healthcare Social Media Influencers to Look Out for in 2024
Innovation Through Social Learning in Healthcare
Health Union’s model of facilitating engagement supports social learning; it creates not just communities, but communities of practice.
Mental Health & Chronic Condition Management: How Social Health Provides Support
Patients are using social health on condition-specific online communities to conceptualize mental health awareness and support.
Understanding the Nuances of Social Health Use by Condition
Health Union survey data reveals trends in social health use by condition, creating opportunities for pharma to reach patients in the moments that matter.
How to Provide Value that Benefits Patients (and Your Brand)
While there are commonalities across the board, the top three resources that provide value for patients vary by therapeutic area and specific condition.
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