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Caitlin Barasa2024-08-14 10:27:082025-10-31 11:34:33Strategic Healthcare Marketing Budgeting: Your Complete Guide with BenchmarksHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.
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Caitlin Barasa2024-08-14 10:27:082025-10-31 11:34:33Strategic Healthcare Marketing Budgeting: Your Complete Guide with Benchmarks
6 Ways to Prioritize the Patient Voice in Patient Journey Research
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Caitlin Barasa2024-07-14 16:18:542025-10-31 11:35:14The Top 10 Fastest-Growing Healthcare Companies in the United States
How to Create Detailed HCP Personas
[Infographic] Social Health: The New Patient Journey
Patients are seeking dynamic, ever-changing social health connections online that have reinvented the patient journey – and pharma’s role in it.
The Many Frustrations of Explaining Your Condition to Others
Findings across Health Union’s surveys can help spotlight some of the frustrations, context and nuances people face when discussing their conditions.
Social Health: The Future of Healthcare Marketing
Social health—the digital means by which health consumers engage with each other and their health—has broad applications for the healthcare industry.
Understanding Adherence: 5 Questions for Patients
To understand the various factors that impact adherence, the following questions may create a more open line of communication between patients and HCPs.
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