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Lina Kirby2019-01-22 09:35:392026-10-20 13:54:03Moderation: An online health community tool for understanding, not just respondingHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions. Check out our latest thought leadership pieces below.
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Lina Kirby2019-01-22 09:35:392026-10-20 13:54:03Moderation: An online health community tool for understanding, not just responding
Committed to the Public Health Sector: A New Year’s Resolution We Can Keep

Five Simple Ways to Improve Clinical Trial Recruitment

The Patient and Caregiver Journeys are Interconnected: Addressing caregivers’ needs can make both experiences better
Rise of Influencer Marketing: Patient Leaders Bring Value to Campaigns
Influencer marketing campaigns with patient leaders represent a significant opportunity to reach socially engaged, difficult-to-reach health audiences.
Building Insights for Patient Focused Drug Development: Understanding Patient Desires and Barriers
The COVID-19 pandemic continues to revolutionize the role of the patient voice in drug development and clinical trial creation and execution.
No Vacation from Condition Management: What Summer Means for Patients & Pharma
Patient perspectives on managing chronic condition(s) during the summer can help pharma marketers craft accurate, authentic, and season-specific messaging.
The Role of Social Media in Healthcare: Why Channel, Content, & Credibility are Key
Pharma marketers can harness the power of social media to reach patients where they are through credible, accurate, and engaging online content.
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