Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions. Check out our latest thought leadership pieces below.

Building Online Health Audiences Starts With Building Community

September 25, 2024

It’s this breadth and depth of Health Union communities that sets us apart. Ultimately, the richness of these on-site audience signals allows our team to build modeled audiences for programmatic.

Creating a Programmatic Engine Fueled by Real-Time, People-Generated Data

September 12, 2024

Health Union has created a unique, compliant, and privacy-forward way to keep real patient needs as the central pillar of our Amplify+ audiences.

Acne Treatment Advertisements Go Viral on TikTok

September 8, 2024

The aim? Boost landing page visits and script numbers by connecting authentically with young adults through content that entertains, educates, and inspires action.

Healing Begins with Understanding: The Need for Diverse Voices in Mental Health Care

August 28, 2024

All health care professionals must be trained to understand and treat diverse communities' unique experiences and challenges.

The True Impact of the COVID-19 Pandemic on the Immunocompromised

June 14, 2022

While COVID-19 has impacted people worldwide, there has been a particular focus over the past two years on people who are immunocompromised.

2022 Social Health Awards: How Pharma Can Give Back to Patient Leaders

June 13, 2022

Healthcare industry participation in the 2022 Social Health Awards will lay a strong foundation in emphasizing your commitment to patient centricity.

Innovation Through Social Learning in Healthcare

May 31, 2022

Health Union’s model of facilitating engagement supports social learning; it creates not just communities, but communities of practice.

Mental Health & Chronic Condition Management: How Social Health Provides Support

May 16, 2022

Patients are using social health on condition-specific online communities to conceptualize mental health awareness and support.

Healthcare Industry Thought Leadership

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