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colleen-heavens2025-09-24 15:48:552025-10-31 11:19:03A Catalyst for Connection: How a Crackdown on DTC Ads Could Transform Pharma Ads to Better Serve PatientsHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions. Check out our latest thought leadership pieces below.
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colleen-heavens2025-09-24 15:48:552025-10-31 11:19:03A Catalyst for Connection: How a Crackdown on DTC Ads Could Transform Pharma Ads to Better Serve Patients
Beyond the Status Quo: Why HCPs Need Content Delivered Differently

The Future of HCP Engagement: Health Union’s Rx for Healthcare’s Information Overload

Case Study: Unlocking Unrivaled Programmatic Performance in Pharmaceutical Advertising
The Many Frustrations of Explaining Your Condition to Others
Findings across Health Union’s surveys can help spotlight some of the frustrations, context and nuances people face when discussing their conditions.
Social Health: The Future of Healthcare Marketing
Social health—the digital means by which health consumers engage with each other and their health—has broad applications for the healthcare industry.
Understanding Adherence: 5 Questions for Patients
To understand the various factors that impact adherence, the following questions may create a more open line of communication between patients and HCPs.
Managing Multiple Sclerosis When the World Heats Up
Nearly three-fourths of Multiple Sclerosis In America 2020 survey respondents identified heat as a trigger for their MS symptoms.
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