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colleen-heavens2025-04-13 12:49:442025-10-31 11:25:09From Silos to Synergy: Integrating DTC and HCP MessagingHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
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colleen-heavens2025-04-13 12:49:442025-10-31 11:25:09From Silos to Synergy: Integrating DTC and HCP Messaging
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Caitlin Barasa2025-03-05 14:25:132025-10-31 11:06:13The Power of Nurse Influence: Why Healthcare Brands Need to Advertise to Nurses
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Caitlin Barasa2025-03-05 14:23:312025-10-31 11:24:13How to Create Patient Personas That Strengthen Brand Engagement
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A Catalyst for Connection: How a Crackdown on DTC Ads Could Transform Pharma Ads to Better Serve Patients
The future of health advertising belongs to thoughtful, digitally-driven, opted-in media and specialized content that prioritizes patient education and advocacy above all else.
Beyond the Status Quo: Why HCPs Need Content Delivered Differently
Your current content strategy is likely failing to reach overwhelmed HCPs—here’s why and how to adapt.
The Future of HCP Engagement: Health Union’s Rx for Healthcare’s Information Overload
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