
Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.


Rise of Influencer Marketing: Patient Leaders Bring Value to Campaigns

Building Insights for Patient Focused Drug Development: Understanding Patient Desires and Barriers

No Vacation from Condition Management: What Summer Means for Patients & Pharma
Cancer, Connections, Community: The art of bringing people together
Getting any type of diagnosis is life-changing. When that diagnosis is the “C” word, there’s a heaviness that raises a whole range of emotions and questions often relating more to mortality than morbidity–not to mention there can also be a fair amount of guilt associated with survival. While great strides have been made in the availability and effectiveness of cancer treatments, the psychosocial aspect associated with having cancer hasn’t kept pace.
Rapid Growth and Success: The Result of People, Culture and Vision
Learn how our business growth and successes are attributed to our passionate people, driven by a clearly defined purpose to propel Health Union further.
Nothing About Me, Without Me: How Biopharma Can Play a Role in Shared Decision Making
Imagine buying a house without seeing it in person, and without knowing the price or monthly payments. Imagine taking a job without knowing the people, your responsibilities or your salary. Going blind into these momentous decisions without any additional information would be terrifying.
People With Parkinson’s Disease Are Turning to the Web to Manage Their Condition
“Parkinson’s Disease In America 2018,” an annual survey conducted by Health Union, recently revealed the experiences and perspectives of more than 1,600 patients and care partners who are impacted by PD. The survey shows patients turned to PD-specific websites nearly as much as their doctor to learn about or manage their condition.
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