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Check out our latest thought leadership pieces below.


What Healthcare Marketers Should Know About Connecting With Women

5 Unique Terms Patients Use to Describe Health Experiences

[Infographic] Social Health: The New Patient Journey
Balancing the Physician-Patient-Community Love Triangle
Community manager, Stephanie Huston discusses the balance of the physician-patient-community triangle and thoughtful ways to engage with people seeking help.
Online Health Communities — Communities of Practice?
Community, Social Community, Social Network, Community of Interest, Community of Practice, Virtual Community, etc. The list seems infinite. These terms are used almost interchangeably, but actually hold distinct meanings that can affect the way we as community managers approach each community type.
Do You Have to Be a Member of the Community that You Are Managing?
Recently I read a question posted among a group of community managers, asking if people believed that it was possible to manage a community that you are not actually a part of. Not surprisingly, many people were doubtful. It’s only natural to assume that being a member of a community that you are managing would be an important component to successful growth of that community, but you might be surprised to learn that this may not always be the case!
10 Surprising Lessons I Learned About Communities When I Became A Parent
Chief Community Officer, Amrita Bhowmick, shares lessons learned in community development, becoming a more mindful professional, after parenthood.
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