Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

People with Chronic Conditions Concerned About “Returning to Normal” During Pandemic

Asthma Patient-Reported Survey Data | 2020

Endometriosis Patient-Reported Survey Data | 2020
Healthcare Geofencing: The What & Why
Healthcare geofencing campaigns use programmatic technology that leverages GPS signals from HCPs’ devices and delivers ads based on this data.
Patient Leader Perspectives: Co-Design with ‘Patients from the Start’
These two accomplished patient leaders combined their experiences and perspectives to explain how industry can integrate “patients from the start.”
Understanding Rare Conditions: The Impact on Relationships
Findings from Health Union’s surveys of its rare condition communities show one’s relationships and social life can take significant hits.
NPI Targeting: 3 Reasons It’s a Healthcare Advertiser’s Best Friend
A 1:1 relationship with HCPs isn’t a guarantee. NPI targeting significantly increases the likelihood that happens.
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