Whether your goal is to increase awareness, encourage action, or enhance targeting across multi-channels, our team will collaborate closely with you to:

• Define objectives 
• Profile target audiences
• Curate high-quality, relevant content
• And develop the most effective products and services to attract and engage the right people and deliver on KPIs

By leveraging patient-reported insights, original published content, and first-party media usage survey data to inform our media offerings, Health Union enables healthcare companies to engage with real patients at all points in their journey – from those newly diagnosed to experienced sufferers.

Custom digital media offerings include multiple opportunities to transparently engage specific audiences via custom content sponsorship, premium extension/programmatic offerings in display, OLV, CTV and audio, and more.

To learn more about our online health communities and custom media opportunities, download our latest webinar: “Capturing Patients’ Attention in a Multi-Device Landscape”

For patient and caregiver insights, there is no comparison.

Health Union Insights harnesses the power of Health Union’s condition-specific online health communities and continuous immersion in the patient experience to deliver smarter insights and implications–so you can spend your time developing the strategies that will make a difference.

Health Union Insights’ highly skilled, full-service team offers:

• Proven track record of “meeting people where they are” through extensive experience cultivating engaged online health communities
• Unmatched ability to recruit research naïve and difficult-to-find consumers
• Tenured researchers plus commercial and public health professionals steeped in biopharma research, consumer experience, and commercial strategy
• Deep focus on a person’s entire journey and healthcare ecosystem, including research with providers and payers to understand the complexities of healthcare delivery and access
• Access to a broad base of knowledge, facts and data gleaned from Health Union’s open online communities and syndicated research

Our syndicated In America surveys quantify the true impact of these conditions among patients and their loved ones – going beyond basic demographics and symptoms to establish a deep understanding of the holistic patient journey for those affected and tracking trends over time. In America surveys represent the experiences and perspectives of thousands of patients with each condition, every year. And more than large-scale surveys, Health Union’s other primary research services further connect these vocal patient communities with companies that want to hear from them.

We excel at turning data and information about healthcare consumers into deep insight that makes a difference for client’s brands and businesses.

Today, clinical development of new therapies – especially patient recruitment into clinical trials – has never been more challenging. It takes longer to recruit patients; trial complexity is increasing, and fewer patients are willing to volunteer. Patient-centric trial design is emerging as a key element for success in clinical development initiatives, and Health Union is uniquely positioned to support a patient-centric approach to clinical trials throughout study planning, start-up, recruitment programs and ongoing activities.

The majority of patients in our communities consistently demonstrate an interest in learning about and participating in clinical trials for their conditions. Health Union Clinical Services provide an outlet for patients to help industry partners understand and address their needs at the earliest stages of clinical development to enhance trial design, recruitment tactics and retention efforts, as well as provide opportunities for these patients to screen eligibility for specific clinical trials. 

The results may be invaluable – accelerated development timelines, improved patient outcomes, and better intelligence to inform commercial programs.

Download our whitepaper below to learn more about patients’ experiences in clinical trials.