Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.
5 Situations That Prompt Patients to Engage in Social Health
The Year of Reconnection: Shared Experiences Drive Connection through Social Health
What Healthcare Marketers Should Know About Connecting With Women
How to Provide Value that Benefits Patients (and Your Brand)
While there are commonalities across the board, the top three resources that provide value for patients vary by therapeutic area and specific condition.
3 Reasons for Pharma Marketers to Leverage Social Health
Health Union’s published analysis in the Journal of Medical Internet Research and a recent survey of 2,371 patients demonstrate the value of social health.
Patient Impact Drives Shift in Engagement at Reuters Pharma USA
Pharma USA 2022 played an integral role in recognizing the need for the industry to shift priorities towards community-first patient engagement strategies.
Nutrition, Social Health & Chronic Conditions: Why It Matters to Pharma
Understanding the nuances and complexities of nutrition-related social health conversations can help pharma best meet the needs of patients.
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