
Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.


Forgetfulness and confusion: Hidden complications of treating T2D

The Stigma of Hepatitis C in America Hinders Patients’ Relationship With Their Doctor

Beneath the Surface of Chronic Conditions: Using Data to See the Big Picture
How Condition-Specific Stories Fuel Engagement in Social Health
Impactful patient leader stories supported by active moderation creates ongoing, condition-specific engagement, and ultimately, trust in social health.
Rise of Influencer Marketing: Patient Leaders Bring Value to Campaigns
Influencer marketing campaigns with patient leaders represent a significant opportunity to reach socially engaged, difficult-to-reach health audiences.
Building Insights for Patient Focused Drug Development: Understanding Patient Desires and Barriers
The COVID-19 pandemic continues to revolutionize the role of the patient voice in drug development and clinical trial creation and execution.
No Vacation from Condition Management: What Summer Means for Patients & Pharma
Patient perspectives on managing chronic condition(s) during the summer can help pharma marketers craft accurate, authentic, and season-specific messaging.
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