Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

3 Reasons for Pharma Marketers to Leverage Social Health

April 5, 2022

Health Union's published analysis in the Journal of Medical Internet Research and a recent survey of 2,371 patients demonstrate the value of social health.

Patient Impact Drives Shift in Engagement at Reuters Pharma USA

March 30, 2022

Pharma USA 2022 played an integral role in recognizing the need for the industry to shift priorities towards community-first patient engagement strategies.

Nutrition, Social Health & Chronic Conditions: Why It Matters to Pharma

March 23, 2022

Understanding the nuances and complexities of nutrition-related social health conversations can help pharma best meet the needs of patients.

Leveraging Social Health to Solve Adherence and Compliance Challenges

February 23, 2022

Health Union research identified common patient challenges of medication adherence that healthcare companies can overcome with the help of social health.

5 Things Patient Advocates Want Pharma to Know

November 9, 2020

Presented with Health Union’s trusted survey data from tens of thousands of people, chronic health patient advocates share what they want pharma to know.

Type 2 Diabetes Patient-Reported Survey Data

October 28, 2020

People living with type 2 diabetes share the stigma and judgment they feel associated with their diagnosis in new survey data from Health Union.

Hep C Patient-Reported Survey Data 2020

October 23, 2020

Just 38% of people living with HepC indicated they understood what “hepatitis C viral load” means, according to new Health Union survey data.

IBS Patient-Reported Survey Data 2020

October 19, 2020

Merely 9% of people living with IBS were currently taking a prescription IBS medication, according to new Health Union patient-reported survey data.

Healthcare Industry Thought Leadership

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