Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

hands type on keyboard and search for rare disease zebra

Maximizing Consumer Engagement with People Living with Rare Disease

August 2, 2023

Understanding the difficulties people with rare conditions often face can help set the table for the engagement challenges pharma marketers typically face.

Social Health Network's 2023 Social Health Awards winners.

Introducing the 2023 Social Health Awards Winners

July 26, 2023

Meet the groundbreaking group of 2023 award winners who you can connect with through Health Union's Social Health Network!

What Is HCP Targeting?

May 14, 2023

With advanced HCP targeting, you can focus your ad spend on a more cultivated target list of HCPs.

Rare Conditions: The Impact of Mental Health Concerns

April 24, 2023

More than half of NMOSD In America 2022 respondents said being diagnosed with NMOSD has negatively impacted their mental health.

Bladder Cancer Patient-Reported Data | 2020

July 7, 2020

Nearly half of people living with bladder cancer have been impacted by the ongoing BCG shortage, according to new Health Union survey data.

Atopic Dermatitis Patient-Reported Data | 2020

June 29, 2020

Only five percent of people living with atopic dermatitis say they know all of their triggers, according to new Health Union survey data from its community.

Macular Degeneration Patient-Reported Data | 2020

June 26, 2020

Just 45% of people living with macular degeneration feel controlled on their current treatment plan, according to Health Union survey data.

White Paper: COVID-19 and Chronic Health Conditions

June 24, 2020

To develop and deliver patient-centered solutions now, it’s crucial to monitor the lifecycle of patient attitudes and behaviors in this global pandemic.

Healthcare Industry Thought Leadership

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