Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

12 HCP Email Marketing Best Practices

March 14, 2024

A substantial 65% of HCPs have identified email as their preferred mode of communication, with most HCPs habitually checking their emails across various devices throughout the day.

The Value of Patient Perspectives in Answering Key Business Questions

March 1, 2024

Health Union's recently-evolved research programs help clients better understand both holistic and condition-specific patient journeys.

How to Market Medical Supplies and Equipment (the Right Way)

February 20, 2024

Looking to market medical supplies & equipment to HCPs? It’s not as complicated as you’d think. Here’s everything you need to know.

7 Healthcare Programmatic Advertising Best Practices

February 14, 2024

Whether you're looking to boost patient engagement, increase provider awareness, or maximize your ROI, Health Union has the insights to take your programmatic advertising to the next level.

Perceptions of telehealth from people living with chronic conditions

COVID-19 Shifts Telehealth Perception for People with Chronic Conditions

April 30, 2020

Health Union survey shows 48% of respondents living with chronic health conditions had or plan to have a telehealth appointment since the COVID-19 pandemic.

Concern for Coronavirus Among People with Chronic Conditions

April 3, 2020

New survey: “COVID-19 Consumer Attitudes and Health Behaviors” finds people living with chronic conditions feel greater risk during coronavirus pandemic.

Email Subscribe Form

March 31, 2020

Receive top curated insights for healthcare and biopharma partners directly into your inbox by subscribing to our Brilliant email roundup.

Advanced Breast Cancer Patient-Reported Survey Data | 2020

March 23, 2020

New Health Union survey data can help the healthcare industry better understand and reach people living with advanced breast cancer.

Healthcare Industry Thought Leadership

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