Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

Introducing the 2022 Social Health Awards Winners

August 25, 2022

Meet the outstanding 2022 award winners, who represent the wide range of patient leaders you can connect with through Health Union's Social Health Network.

How Condition-Specific Stories Fuel Engagement in Social Health

August 15, 2022

Impactful patient leader stories supported by active moderation creates ongoing, condition-specific engagement, and ultimately, trust in social health.

Rise of Influencer Marketing: Patient Leaders Bring Value to Campaigns

July 26, 2022

Influencer marketing campaigns with patient leaders represent a significant opportunity to reach socially engaged, difficult-to-reach health audiences.

Building Insights for Patient Focused Drug Development: Understanding Patient Desires and Barriers

July 12, 2022

The COVID-19 pandemic continues to revolutionize the role of the patient voice in drug development and clinical trial creation and execution.

Advanced Breast Cancer Patient-Reported Survey Data | 2020

March 23, 2020

New Health Union survey data can help the healthcare industry better understand and reach people living with advanced breast cancer.

Hepatitis C Patient-Reported Survey Data | 2019

February 25, 2020

New Health Union survey data from hepatitis C patients help the healthcare industry better understand and reach people living with hepatitis C.

Exploring the Cancer Patient Journey on World Cancer Day and Every Day

February 4, 2020

Discover the journey of a cancer patient through patient-reported data and personal interviews outlining diagnosis, treatment, and remission.

Type 2 Diabetes Burnout: What Pharma Can Learn

January 13, 2020

Feelings of diabetes burnout can lead to issues with care management and treatment. Here’s what pharma can learn to help people manage type 2 diabetes.

Healthcare Industry Thought Leadership

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