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Caitlin Barasa
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Caitlin Barasa2024-02-14 12:15:442025-10-31 14:29:527 Healthcare Programmatic Advertising Best PracticesHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.
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1202
3150
Caitlin Barasa
https://health-union.com/wp-content/uploads/2025/01/hu-higher-res-logo-2.png
Caitlin Barasa2024-02-14 12:15:442025-10-31 14:29:527 Healthcare Programmatic Advertising Best Practices
Medical Device Advertising Regulations: What to Know

Healthcare Geofencing: The What & Why

Patient Leader Perspectives: Co-Design with ‘Patients from the Start’
The Missing Link: Marrying Clinical Data with Patient Insights
Discover how connecting hard data with human experience is the key to unlocking richer provider-patient conversations and stronger brand advocacy.
A Catalyst for Connection: How a Crackdown on DTC Ads Could Transform Pharma Ads to Better Serve Patients
The future of health advertising belongs to thoughtful, digitally-driven, opted-in media and specialized content that prioritizes patient education and advocacy above all else.
Beyond the Status Quo: Why HCPs Need Content Delivered Differently
Your current content strategy is likely failing to reach overwhelmed HCPs—here’s why and how to adapt.
The Future of HCP Engagement: Health Union’s Rx for Healthcare’s Information Overload
For time-crunched HCPs, engagement isn’t about more information, but better insights.
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