Blog: Patient Insights & Thought Leadership

Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

The Role of HCPs in the Patient Journey

June 11, 2024

Understanding the patient journey and the pivotal role HCPs play is crucial for marketers in shaping effective advertising strategies.

Top 20 Healthcare Social Media Influencers to Look Out for in 2024

May 24, 2024

Social platforms like Instagram, TikTok, and Facebook have become an integral part of the healthcare landscape, enabling healthcare social media influencers to connect to target patient audiences.

8 Of The Best Healthcare Landing Pages & Why They Work

April 7, 2024

This article examines 8 of the best healthcare landing pages, analyzing different healthcare industries with unique goals, such as requesting drug samples, creating an account with a medical supplier, or signing up for a CME.

12 HCP Email Marketing Best Practices

March 14, 2024

A substantial 65% of HCPs have identified email as their preferred mode of communication, with most HCPs habitually checking their emails across various devices throughout the day.

Email Subscribe Form

March 31, 2020

Receive top curated insights for healthcare and biopharma partners directly into your inbox by subscribing to our Brilliant email roundup.

Advanced Breast Cancer Patient-Reported Survey Data | 2020

March 23, 2020

New Health Union survey data can help the healthcare industry better understand and reach people living with advanced breast cancer.

Hepatitis C Patient-Reported Survey Data | 2019

February 25, 2020

New Health Union survey data from hepatitis C patients help the healthcare industry better understand and reach people living with hepatitis C.

Exploring the Cancer Patient Journey on World Cancer Day and Every Day

February 4, 2020

Discover the journey of a cancer patient through patient-reported data and personal interviews outlining diagnosis, treatment, and remission.

Healthcare Industry Thought Leadership

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