Blog: Patient Insights & Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.

Social Health Awards: The Mutual Value and Impact for Patients and Industry

April 11, 2023

Find out how the Social Health Awards create opportunities for empowerment, connection and partnership among patients, caregivers and pharma alike.

Expert Perspectives: A Conversation on the Role of Responsible Patient Leadership

March 24, 2023

Health Union interviews the lead author of newly published research in the Journal of Medical Internet Research around patient leadership on social media.

Beyond the Patient: How the Whole Person Influences Health Decisions

March 23, 2023

When trying to understand healthcare decision-making in research, aspects of the whole person and patient-HCP relationship are often overlooked.

An Intro to DOOH Healthcare Advertising

March 14, 2023

Is digital out-of-home (DOOH) advertising part of your HCP campaigns? If not, it should be.

community lessons learned after parenthood

10 Surprising Lessons I Learned About Communities When I Became A Parent

May 18, 2015

Chief Community Officer, Amrita Bhowmick, shares lessons learned in community development, becoming a more mindful professional, after parenthood.

Get Hooked – Making Engagement a Habit

April 15, 2015

This month, Amrita continues her series in DTC Perspectives monthly e-newsletter, DTC In Focus by discussing how to get patients hooked on engagement.

Cultivating Engaged Patients: 5 Lessons Learned

March 17, 2015

Discover valuable lessons and practical tips to stimulate and cultivate patient engagement for active online health communities.

Healthcare Industry Thought Leadership