Health Union Celebrates Silver at MM&M Awards 2016: Best Healthcare Consumer Media Brand

Last Thursday, Medical Marketing & Media (MM&M) celebrated its annual Awards Gala, which recognizes and champions both creativity and effectiveness in healthcare marketing and communications. Health Union was awarded Silver in Best Healthcare Consumer Media Brand for its patient-centric platform, MultipleSclerosis.net. Judges were impressed by new features, such as customized content based on patient personas, which helped drive huge increases in monthly site visits, registered members, and media revenues, as well as monthly Facebook reach (1.2 million) and engagement.

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Many with Migraines Unhappy with Treatments and Struggle to Fight Stigma

National survey of more than 3,900 individuals living with migraine reveals dissatisfaction with treatment options and the struggle to fight stigmas.

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Plaque Psoriasis Patients Find Many Treatments Available, But Few Satisfied With Their Current Plan

Psoriasis in America 2016, a new national survey by Health Union of nearly 600 individuals with psoriasis, reveals that although patients have numerous treatment options, they have difficulty finding treatment plans that work. In addition, respondents reported a heavy emotional toll, with many feeling isolated and stigmatized due to the condition.

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Mobile Impact and Optimization

Learn how online health communities are affected by the explosion of mobile usage and considerations in mobile content optimization.

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Health Union CEO/Co-Founder Shares How Content and Technology Build Patient Relationships with PharmaExec.com

Last week, Health Union CEO and Co-Founder, Olivier Chateau opened up to PharmaExec.com – a leading source for industry news and insights – about how our company is combining digital technologies and high-quality content to build real, trusted relationships with patients. Read an excerpt below or access the full article here.

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Health Union Named Finalist in MM&M Awards 2016: Best Healthcare Consumer Media Brand

Today, MM&M announced finalists for its annual awards, which recognize and champion both creativity and effectiveness in healthcare marketing and communications. Health Union is proud to be among the finalists for Best Healthcare Consumer Media Brand for its patient-centric platform, MultipleSclerosis.net. Read more about MM&M Awards 2016 and see other finalists here.

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Irritable Bowel Syndrome Patients Often Go Without Medical Care and Self-Treat

A new national survey by Health Union of more than 1,000 individuals with Irritable Bowel Syndrome (IBS) reveals that the condition is difficult to diagnose and often even more difficult to treat. Respondents often found healthcare providers and the public in general lacking in empathy and understanding of the full impact of the disease. Self-treatment often becomes the norm and controlling symptoms difficult.

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New Health Union Survey Reveals Importance of Online Health Communities

A new survey from Health Union of more than 2,200 people with chronic health conditions and their caregivers illustrates how patients use online health information to better understand their health condition, learn about symptoms and treatment, and share experiences with other patients living with the same health condition. The findings are summarized in a recently published white paper, entitled “Social Media for Health: What Patients Really Want.”

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New Study Finds Asthma Patients Rely Heavily on Rescue Inhalers, Condition Proves Difficult To Diagnose

Asthma patients report most frequently using rescue inhalers for treatment, showing the difficult path many people have prior to being correctly diagnosed.

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New National Study Finds Crohn’s Disease Diagnosis Difficult to Obtain and Life Altering

In a new national survey of Crohn’s disease patients, Health Union reveals that it was not uncommon for patients to see multiple healthcare professionals (HCPs), have numerous office visits, and endure multiple diagnostic tests before receiving a diagnosis. Results demonstrate an impact on such things as the ability to work or exercise, but also on overall quality of life and social activities. Respondents wished more people understood the disease and its impact.

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