Healthcare Industry Thought Leadership

Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions. Check out our latest thought leadership pieces below.

Why Better HCP Content Starts with Better Patient Understanding

August 24, 2026

Uncover what MATTERS. How Health Union’s Behavioral Science Framework Delivers Better Insights

August 21, 2026

The Trust Gap AI Can’t Fill (But Real Communities Can)

August 11, 2026

AI in Patient Communities: Why Patients Still Choose Each Other

July 16, 2026

Social Health Network's 2023 Social Health Awards winners.

Introducing the 2023 Social Health Awards Winners

July 26, 2023

Meet the groundbreaking group of 2023 award winners who you can connect with through Health Union’s Social Health Network!

What Is HCP Targeting?

May 14, 2023

With advanced HCP targeting, you can focus your ad spend on a more cultivated target list of HCPs.

Rare Conditions: The Impact of Mental Health Concerns

April 24, 2023

More than half of NMOSD In America 2022 respondents said being diagnosed with NMOSD has negatively impacted their mental health.

6 Strategies to Improve Your Rare Disease Marketing

April 18, 2023

Learn more about the challenges and importance of rare disease marketing for healthcare providers, patients, and their families.

Healthcare Industry Thought Leadership

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