
Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.


Why Pharma and Healthcare Advertising Spending Continues to Rise

As Streaming TV Grows, Maximize Your CTV Strategy with Health Union’s Differentiated 1P Audiences

The 10 Best Healthcare Marketing Conferences in 2025
The Positive Impact of CFTR Modulators: a Year-Over-Year Comparison
Current CFTR modulator usage increased from nearly half of respondents in 2019, when three modulators were approved, to 68% in 2020.
Migraine Patient-Reported Survey Data
New Health Union survey data show patients experience a very high number of symptoms and triggers, reinforcing that migraine is “more than just a headache.”
Inflammatory Bowel Disease Patient-Reported Survey Data
New survey data from Health Union reveals that half of respondents living with inflammatory bowel disease experience symptoms 15+ days per month.
HIV Patient-Reported Survey Data
New survey data shows 90% of people living with HIV feel controlled on their current treatment plan, but continue to struggle with great challenges.
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