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colleen-heavens2025-11-24 17:41:162025-11-24 17:42:19From Refineries to Resilience: How Health Union’s New COO, Steve Warker, Plans to Drive Alignment, Efficiency, and InnovationHealth Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.
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colleen-heavens2025-11-24 17:41:162025-11-24 17:42:19From Refineries to Resilience: How Health Union’s New COO, Steve Warker, Plans to Drive Alignment, Efficiency, and Innovation
Fostering Safe Conversations: Health Union’s Moderation Model for Trust and Brand Safety

How Health Union Navigates Market Research in the Age of AI

More Than Moderators: Why Authentic Expertise is the Core of Our Community Model
Healthcare Geofencing: The What & Why
Healthcare geofencing campaigns use programmatic technology that leverages GPS signals from HCPs’ devices and delivers ads based on this data.
Patient Leader Perspectives: Co-Design with ‘Patients from the Start’
These two accomplished patient leaders combined their experiences and perspectives to explain how industry can integrate “patients from the start.”
Understanding Rare Conditions: The Impact on Relationships
Findings from Health Union’s surveys of its rare condition communities show one’s relationships and social life can take significant hits.
NPI Targeting: 3 Reasons It’s a Healthcare Advertiser’s Best Friend
A 1:1 relationship with HCPs isn’t a guarantee. NPI targeting significantly increases the likelihood that happens.
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