
Health Union’s data-driven industry conversations help pharma make smarter, more effective decisions.
Check out our latest thought leadership pieces below.


Building Online Health Audiences Starts With Building Community
It’s this breadth and depth of Health Union communities that sets us apart. Ultimately, the richness of these on-site audience signals allows our team to build modeled audiences for programmatic.

Creating a Programmatic Engine Fueled by Real-Time, People-Generated Data
Health Union has created a unique, compliant, and privacy-forward way to keep real patient needs as the central pillar of our Amplify+ audiences.

Acne Treatment Advertisements Go Viral on TikTok
The aim? Boost landing page visits and script numbers by connecting authentically with young adults through content that entertains, educates, and inspires action.
10 Surprising Lessons I Learned About Communities When I Became A Parent
Chief Community Officer, Amrita Bhowmick, shares lessons learned in community development, becoming a more mindful professional, after parenthood.
Get Hooked – Making Engagement a Habit
This month, Amrita continues her series in DTC Perspectives monthly e-newsletter, DTC In Focus by discussing how to get patients hooked on engagement.
Cultivating Engaged Patients: 5 Lessons Learned
Discover valuable lessons and practical tips to stimulate and cultivate patient engagement for active online health communities.
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