Leveraging Social Health to Solve Adherence and Compliance Challenges
Health Union research identified common patient challenges of medication adherence that healthcare companies can overcome with the help of social health.
5 Situations That Prompt Patients to Engage in Social Health
Explore five different situations throughout the patient journey that prompt patients to engage with social health and online health communities.
The Year of Reconnection: Shared Experiences Drive Connection through Social Health
Health Union president and COO, Lauren Lawhon, explores the progress made throughout 2021 for patients in online communities and the healthcare industry.
What Healthcare Marketers Should Know About Connecting With Women
It’s vital that healthcare marketers connect with women. Women make up 50.8% of the US population and make 80% of the healthcare decisions.
5 Unique Terms Patients Use to Describe Health Experiences
Here are five (of many) unique terms used by people with chronic conditions to increase understanding about what they represent to patients.
[Infographic] Social Health: The New Patient Journey
Patients are seeking dynamic, ever-changing social health connections online that have reinvented the patient journey – and pharma’s role in it.
The Many Frustrations of Explaining Your Condition to Others
Findings across Health Union’s surveys can help spotlight some of the frustrations, context and nuances people face when discussing their conditions.
Social Health: The Future of Healthcare Marketing
Social health—the digital means by which health consumers engage with each other and their health—has broad applications for the healthcare industry.
Understanding Adherence: 5 Questions for Patients
To understand the various factors that impact adherence, the following questions may create a more open line of communication between patients and HCPs.
Managing Multiple Sclerosis When the World Heats Up
Nearly three-fourths of Multiple Sclerosis In America 2020 survey respondents identified heat as a trigger for their MS symptoms.