The Value of Patient Perspectives in Answering Key Business Questions

Health Union’s recently-evolved research programs help clients better understand both holistic and condition-specific patient journeys.

Understanding Rare Conditions: The Impact on Relationships

Findings from Health Union’s surveys of its rare condition communities show one’s relationships and social life can take significant hits.

Maximizing Consumer Engagement with People Living with Rare Disease

Understanding the difficulties people with rare conditions often face can help set the table for the engagement challenges pharma marketers typically face.

Introducing the 2023 Social Health Awards Winners

Meet the groundbreaking group of 2023 award winners who you can connect with through Health Union’s Social Health Network!

Rare Conditions: The Impact of Mental Health Concerns

More than half of NMOSD In America 2022 respondents said being diagnosed with NMOSD has negatively impacted their mental health.

Social Health Awards: The Mutual Value and Impact for Patients and Industry

Find out how the Social Health Awards create opportunities for empowerment, connection and partnership among patients, caregivers and pharma alike.

Expert Perspectives: A Conversation on the Role of Responsible Patient Leadership

Health Union interviews the lead author of newly published research in the Journal of Medical Internet Research around patient leadership on social media.

Beyond the Patient: How the Whole Person Influences Health Decisions

When trying to understand healthcare decision-making in research, aspects of the whole person and patient-HCP relationship are often overlooked.

Patient Leaders: The Modern-Day Barbershop for Healthcare

Patient leaders can authentically provide important health information to improve outcomes while also acting as powerful vehicles for DTC marketing.

The Role of Social Health in Treating Cancer as a Chronic Condition

Survey findings demonstrate the critical role of ongoing social health support for people living with – and beyond – cancer.