Beyond the Patient: How the Whole Person Influences Health Decisions
When trying to understand healthcare decision-making in research, aspects of the whole person and patient-HCP relationship are often overlooked.
An Intro to DOOH Healthcare Advertising
Is digital out-of-home (DOOH) advertising part of your HCP campaigns? If not, it should be.
Patient Leaders: The Modern-Day Barbershop for Healthcare
Patient leaders can authentically provide important health information to improve outcomes while also acting as powerful vehicles for DTC marketing.
The Role of Social Health in Treating Cancer as a Chronic Condition
Survey findings demonstrate the critical role of ongoing social health support for people living with – and beyond – cancer.
Understanding Rare Conditions: The Multifaceted Financial Impact
More than a third of Health Union’s Myasthenia Gravis In America 2022 survey respondents said their condition has negatively impacted their finances.
Bringing Patient Centricity to Life: Health Union’s Social Health Network
Health Union’s Social Health Network builds health leaders into confident and trustworthy partners for the healthcare industry. Here’s why that matters.
Patient and Caregiver Perspectives: How Pharma Can Improve the Chronic Condition Experience
Two health leaders share wins, challenges and opportunities they’ve faced as patient and caregiver to help pharma improve the chronic condition experience.
Understanding Rare Conditions: Support & Connection
The internet has allowed people living with chronic conditions to find information, connection and support that might not have been readily available.
Socially Driven Insights Illuminate Real-Time Patient Needs
Survey data like Health Union’s “In America” socially driven insights add more context and recency for understanding patient needs in real, actionable ways.
Understanding Rare Conditions: The Quest for Reliable Information
One-third of NMOSD In America respondents said they struggle to find reliable information on neuromyelitis optica spectrum disorder.
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